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Frequently Asked Questions
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What Is Levels Ventures And When Was It Founded?

Levels Ventures with its headquarters in Australia and another office in Hong Kong, is a management consulting and advisory firm that was established in 2017.


The firm serves the channel and partners ecosystem comprising [channel partners, system integrators, MSPs, MSSPs, and Cloud Service Providers (CSPs)] across the world with special focus on the APAC region. The firm is 100% focused on the technology sector, particularly on the hyper-converged infrastructure (HCI), cloud partners and cybersecurity channel partners, and manages security service providers (MSSPs).

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What challenges are channel partners in Asia Pacific telling you they are finding in the current business climate?

We have been exploring the APAC market for a while and have identified many challenges some of them include channel partners not having sales and marketing teams, sales and marketing not aligned with their business goals, lacking tools to transform the whole sales and service processes and a lack at driving more revenue from existing clients (upselling and reselling).


We can summarise the challenges they face into the following five points:

  1. Digital Selling

  2. Growth Strategies

  3. Lead Generation

  4. Vendor Alignment

  5. Pricing Strategies

  6. Transformation from the on-prem model to the consumption ( as-a-service) model

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